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New World of Music Entertainment: Specialize - Even More...
There are many things that compete in the new world of music entertainment. Below is an example of an animated video made by a company that makes music entertainment for the television. It is used successfully as background visuals along with recorded music played at parties and social gatherings. This style of music entertainment is a competitor to the live musician, however can never replace the "Power" of a live musician.
Granted, the creations are very entertaining, and they do have their place in the market. It is critical for you, the live musician, to realize what you individually have to bring to any performance you do.
There is nothing like the live performance of music and watching and feeling the performers give their life energy to you (as an audience). This is valuable and special. It is the gift you have to give and share anytime you perform live. Realize its value. Sell it properly to people when you are booking gigs/shows. Know what you have to bring to the stage/live show that identifies you so you can explain it in three words to the person booking you.
Yes, the world of music entertainment is changing, however that just means that the live performer is in an even more specialized market niche. And... Specialists make more money than non-specialists.
Know what you bring to a live show. Sell it. And charge appropriately. Just because everyone else is doing it a certain way, or because 'they' (the booking person) only pay, everyone else, a certain amount for doing shows... doesn't mean you have to do it that way. The more specialized you can be and focus your Band's offering, the more money you will make and the more referrals you will get from people. Your Fans will be more powerful as a unified group and will be more passionate about you.
So, for now... Enjoy the Music Video Entertainment below, and while you are watching it, think about all of the things you have to offer that are different to people paying for the Music Entertainment. Maybe even get a piece of paper out and write them down.